Chiratidziro cheBangkok Label Printing Exhibition, chinozivikanwawo seLabelexpo Southeast Asia, chiitiko chine simba guru muindasitiri yekudhinda ma labels munharaunda yeASEAN. Chiratidziro ichi chakatsigirwa zvikuru neThai Printing Innovation and Trade Association (TINPA), Thai Labeling and Advertising Association (ASPA), Thai Adhesive Label Manufacturers Association (SALMA), Thai Printing Suppliers Association (GASMA), Thai Institute of Science and Technology Research (TISTR), Vietnam Packaging Printing Association (VINPS), uye dzimwe nhau dzemuno dzakawanda.
Kuratidzwa kweBangkok Label Printing Exhibition muThailand kwakabva pakunzwisisa kukuru kwekukura kwemusika wekudhinda labels kuSoutheast Asia. Nekukura kuri kuramba kuchiita hupfumi hweSoutheast Asia, kunyanya kukwira kwemaindasitiri akadai sezvekudya nezvinwiwa, zvizoro, uye e-commerce logistics, kudiwa kwekudhinda labels kuri kuwedzera, zvichipa ivhu rakaorera rekuzvarwa kwekuratidzira. Kubva pakatanga kubudiswa, kukura uye pesvedzero yechiratidziro ichi zvakaramba zvichikwira.
Nekuwedzera kuri kuramba kuchiita musika wemazita ekuSoutheast Asia, mabrandi nevatengesi vane mukurumbira pasi rose vari kutarisisa nekutora chikamu mukuratidzira. Mumakore achangopfuura, kuratidzwa uku kwakakwezva mabhizinesi kubva kumativi ese epasi, akadai seChina, Hong Kong, Russia, India, Indonesia, Japan, Singapore, United States, Belgium, Türkiye nedzimwe nyika nenzvimbo.
Kukura kwechiratidziro ichi kuri kuramba kuchikura, uye zviri muchiratidziro ichi zvave zvichifukidza zvishoma nezvishoma ketani yese yeindasitiri yekudhinda ma label, kusanganisira tekinoroji yedhijitari yekudhinda yazvino, mhinduro dzema label dzakangwara, zvinhu zvema label zvisingakuvadzi zvakatipoteredza, nedzimwe nzvimbo dzepamusoro, kubva pakungoratidza michina yemuchina, michina yekubatsira, nezvinhu. Panyaya yepesvedzero yeindasitiri, yakabva pakuratidzwa kwedunhu kuenda papuratifomu yakakosha isingafaniri kufuratirwa muindasitiri yepasi rose yekudhinda ma label, ichiva puratifomu huru yehunyanzvi yevagadziri kuti vatange zvigadzirwa zvitsva, vachichinjana tekinoroji uye vashande pamwe chete, uye vachiita basa rakanaka mukusimudzira indasitiri yekudhinda ma label muSoutheast Asia uye kunyangwe pasi rose.
PaBangkok Label Printing Exhibition muThailand, kuratidzwa kwetekinoroji itsva nemhinduro zviri panzvimbo huru. Kubva pamaonero ekuvandudzwa kwetekinoroji yekudhinda, tekinoroji yekudhinda yedhijitari chinhu chikuru.
Panyaya yehunyanzvi hwema tag ekuchenjera, kuratidzwa uku kwakawanawo zvibereko zvakanaka. Makambani akawanda akaratidza ma tag ekuchenjera ane masensa anogona kutarisa ruzivo rwenguva chaiyo senge tembiricha, hunyoro, uye nzvimbo yezvigadzirwa zvavo. Pamusoro pezvo, kuratidzwa uku kwakapawo mhinduro dzakasiyana-siyana dzakatenderedza ma tag ekuchenjera, kusanganisira kuunganidzwa kwedata, ongororo, uye masisitimu ekutarisira, kubatsira mabhizinesi kushandisa zvirinani data rinogadzirwa nema tag ekuchenjera, kugadzirisa kugadzirwa uye manejimendi ekutengesa.
Kuratidzwa uku kuchazadzisa zvizere pfungwa yebudiriro inochengetedza nharaunda mune zvese. Panyaya yezviratidzwa, zvinhu zvine mavara asingakuvadzi nharaunda zvave zviri muzviratidzwa zvikuru. Panguva imwe chete, zvinhu zvine mafirimu anogona kuora zvavewo zvakakurumbira. Mafirimu aya anogona kuora munzvimbo yechisikigo kwenguva yakati uye haazokonzere kusvibiswa kwenguva refu kwenharaunda semafirimu epurasitiki echinyakare. Panyaya yeingi nependi, ingi dzisingakuvadzi nharaunda dzakadai seingi inogadzirwa nemvura neingi inorapwa neUV zvave chinhu chinonyanya kutariswa. Ane hunhu hwekushomeka kwemhepo inoputika (VOC), kuderedza kusvibiswa kwemhepo, uye mashandiro awo ekudhinda haana kuderera pane ingi dzechinyakare.
Kuratidzwa kweBangkok Label Printing Exhibition muThailand kune rutsigiro rwakasimba kubva kumativi ese. Padanho rekutsigira sangano reindasitiri, Thai Printing Innovation and Trade Association (TINPA), ine simba guru muindasitiri yekudhinda yeThailand, yakapa nhungamiro yehunyanzvi muindasitiri yekuratidzira. Nhengo dzesangano dzinotora chikamu mukugadzirira kuratidzwa, dzinobatsira varongi mukukoka makambani ekudhinda akanaka emuno kubva kuThailand kuti vatore chikamu, uye vanoronga misangano yeindasitiri panguva yekuratidzwa kuti vagovane mafambiro matsva ebudiriro uye kubudirira kwetekinoroji muindasitiri yekudhinda yeThailand.
Panyaya yekutsigira vatori venhau, midhiya yakawanda yemuno yave simba rakakosha mukusimudzira nekushambadza kuratidzwa uku. Midhiya mikuru yekudhinda muThailand, yakaita seThai Printing News, yakapa ruzivo rwakakwana rwekuratidzwa uku.
Panyaya yekukura, nekuwedzera kuri kuita musika wekudhindisa ma label ne ma packaging muSoutheast Asia, kukura kweBangkok Label Printing Exhibition muThailand kunotarisirwa kuwedzera. Kare, huwandu hwevaratidziri pazviratidziro hwanga huchiramba huchiwedzera, uye zvinotarisirwa kukwezva makambani akawanda kubva kumativi ese epasi kuti vatore chikamu mune ramangwana. Huwandu hwevaratidziri hunogona kukura ne10-15% pagore. Nzvimbo yekuratidzwa inogonawo kuwedzera zvishoma nezvishoma kuti igutse zvinodiwa nemabhizinesi akawanda ekuratidza zvigadzirwa zvavo netekinoroji. Zvinotarisirwa kuti nzvimbo yekuratidzwa yezviratidziro zvemangwana ichawedzera ne20-30% zvichienderana nezviripo.
Panyaya yezviri mukati, kuratidzwa uku kuchanyanya kukoshesa kuratidza matekinoroji epamusoro-soro uye zvigadzirwa zvitsva muindasitiri yekudhinda ma label. Nekukura nekukurumidza kwetekinoroji yekudhinda ma digital, tekinoroji yekunyora ma label, nezvimwewo, huwandu hwezviratidziro zvine chekuita nazvo muzviratidziro hucharamba huchiwedzera. Semuenzaniso, nzvimbo yekuratidzwa kwemidziyo yekudhinda ma digital uye mhinduro dzema label akangwara dzinogona kuwedzerwa kuti dziratidze zvigadzirwa zvine simba uye zvinoshanda zvakanyanya. Panguva imwe chete, zviri mukati zvine chekuita nebudiriro inochengetedza nharaunda zvichawedzerwa, pamusoro pezvinhu zvema label ne inki zvine hushamwari kune zvakatipoteredza, zvinogonawo kusanganisira maitiro ekugadzira anochengetedza nharaunda uye kuratidzwa kwemamodeli ebhizinesi.
Pamutemo, kuratidzwa uku kuchanyanya kusimbisa zviitiko zvinobatanidzwa. Pamusoro pekuratidzwa kwechinyakare kwezvigadzirwa, kuratidzwa kwakawanda panzvimbo kunogona kuwedzerwa kuti vaoni vanzwisise zviri nani mashandiro ezvigadzirwa uye zvakanakira. Mamwe maworkshop nemakosi ekudzidzisa anogonawo kuitwa, zvichikoka nyanzvi dzeindasitiri kuti dzipe dzidziso nenhungamiro panzvimbo kuti dzibatsire vatori vechikamu kuvandudza hunyanzvi hwavo hwebasa. Pamusoro pezvo, nekukwira kwezviratidzwa zvepamhepo, Bangkok Label Printing Exhibition muThailand inogona kusanganisa nzira dzepamhepo nedzisiri dzepamhepo, ichiratidza ruzivo rwezviratidzwa pachine nguva kuburikidza nemapuratifomu epamhepo, kuita masemina epamhepo, nezvimwewo, kuwedzera simba nekufukidzwa kwechiratidziro.
Nguva yekutumira: Chikunguru-30-2025